Not a trade show. A curated buying day where founder-run brands meet the people who actually place the orders — face to face, in one room.
we do the matching, so you do the selling.
Trade shows put you in a hall and wish you luck. Meet the Buyer does the opposite. We qualify every buyer and review every brand, so the whole room is worth your morning.
You spend the day in front of people who can place an order, and leave with conversations that go somewhere — not a tote bag of business cards.
Thirty brands. Fifty buyers. One room. The shortest path between a founder-run brand and a shelf that matters.
Vetted retail and foodservice buyers actively looking to list.
Founder-run, by application, ready to supply at scale.
One room, face to face with buyers. Not a noisy hall.
A private house in Norfolk, lunch and the room included.
We hold the day in a private Georgian house in Norfolk. Good rooms, good light and a long lunch — the kind of setting that makes a buyer glad they made the drive.
the room does some of the work for you.
per brand, for the whole day.
Your place for the day, lunch and the venue, included. Buyers attend as our guests. Apply by application — we hold thirty seats only.
Apply nowTell us about your brand, your range and where you already sell. It takes a few minutes.
We read every application and look at whether the day is a fit for where you are.
A short retail-ready call to talk through your range, your capacity and your ambition.
We confirm the brands joining the day and send you everything you need to prepare.
Spend the day in one room with the people who place the orders, face to face.
Qualified retail and foodservice buyers with live listing budgets — names like Waitrose and Ocado among them. We vet every buyer before they walk in.
Qualified buyers and selected brands spend the day together in one room. You meet buyers face to face — no giant hall, no working the floor hoping to be noticed.
It is £395 per brand for the day, including your meetings, lunch and the venue. Buyers attend as our guests.
A private Georgian house in Norfolk. Full travel and timing details go out to confirmed brands once applications close.
No. Meet the Buyer is open by application to any founder-run brand ready to supply, members and non-members alike. Members get first call on seats.
This is still the right room for you if that is your ambition. National buying decisions typically take 12 to 18 months to complete; regional buyers are much faster. We will talk it through with you on your retail-ready eligibility call.